Features
Getting creative with vehicles
Local authorities are under pressure to increase recycling rates and reduce carbon emissions. Wales has set a recycling target of 70% by 2025 and there are calls for England to do the same. The UK Government has also announced its plan to set a climate change target into law to slash carbon emissions by 78% by 2035.
As a result, council communication teams have an important role to play in educating the public and promoting more sustainable ways of living and working, to create the necessary behaviour changes required to reach these targets. Budgetary restrictions and the pressure to reach more people for less spend is leading councils to look at additional and alternative ways to communicate key messages about reducing, reusing, and recycling.
The role of hydrogen buses in decarbonisation
In July 2021, the European Commission published its ‘Fit for 55’ package of measures designed to achieve the target of a 55% reduction in greenhouse gas (GHG) emissions by 2030, compared to 1990 thresholds. These measures were a response to the European Green Deal of December 2019, which aims to make Europe the first climate-neutral continent by 2050.
While these declarations are welcome and admirable, how exactly should local authorities go about achieving this aim?
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